80% of ice cream users are seeking indulgent experiences, especially in super-premium category, according to Raymond James report
Akron, N.Y. – March 27, 2023 – Upstate New York’s #1 ice cream brand is launching a reimagined extra-indulgent pint line. This new rich, creamy, chuck-full-of-stuff recipe is bringing heightened luxury to beloved consumer favorites. Perry’s full lineup includes 13 extra-indulgent ice cream flavors, and 1 unique sherbet.
“These ice cream pints truly are extra indulgent! We’ve increased the butterfat and density resulting in an extra indulgent experience of creamy richness.” says Perry’s Ice Cream expert Product Development Manager, Amanda Gleba. “And with 13 unique flavors, there’s sure to be a flavor to everyone’s cravings” added Gleba.
Perry’s new pints are designed to make you stop and indulge—a retreat from the hustle and bustle of the everyday. The increased butterfat makes for a smoother, creamier, more indulgent ice cream that’s packed with all the “good stuff” Perry’s is known for from chunky brownie dough bites and decadent sea salt truffles to thick chocolate frosting and salty caramel swirls, there’s no shortage of “wow, this is good” after every bite.
These new indulgences will begin rolling out to stores in April.
Extra Indulgent Pints:
- Bad Breakup® (Ice cream heals all wounds): Extra-indulgent sea salt caramel chocolate ice cream with milk fudge swirls and rich fudge filled hearts
- Brownie Batter (Finally, a batter you can enjoy straight from the bowl): Extra-indulgent brownie batter ice cream with tasty brownie batter swirls and chunky brownie dough bites
- Cheat Day (Reward yourself with a bit of extra indulgence): Extra-indulgent brown sugar ice cream with tasty brownie batter swirls and chunks of brownie dough & cookie dough
- Deep Sea Treasure (On the hunt for the good stuff? Deep Sea Treasure awaits): Extra-indulgent sea salt caramel ice cream with decadent sea salt truffles and gooey caramel
- Fireball (Coming in hot!): Extra-indulgent fiery cinnamon flavored ice cream with zesty cinnamon flavored swirls and spicy cinnamonette candies
- Grasshopper Pie (Sometimes “me-time” comes in a pint): Refreshing extra-indulgent mint ice cream with thick fudge swirls and sweet crème filled cookies
- Madagascar Vanilla (Basic? Nah, we call it versatile): Melt-in-your-mouth extra-indulgent Madagascar vanilla ice cream with a hint of sea salt
- Off the Grid (Relax, unplug, and (extra) indulge): Extra-indulgent chocolate ice cream with creamy peanut butter swirls and chopped peanut butter cups
- Panda Paws®(Paws off! This pint is perfectly portioned to be all yours.): Extra-indulgent vanilla ice cream with our signature peanut butter panda paw cups and thick rich fudge
- Peanut Butter Cookie (No oven required): Sweet extra-indulgent sugar cookie ice cream with creamy peanut butter swirls and irresistible peanut butter cookie dough pieces
- Piece of Cake (Cake isn’t only reserved for birthdays!): Extra-indulgent yellow cake ice cream with thick chocolate frosting and fluffy pound cake pieces
- Rocky Mountain Raspberry (Discover new heights with a base of smooth white chocolate.): Mouth-watering extra-indulgent white chocolate ice cream with almond raspberry fudge chunks and sweet raspberry swirls
- Southern Pecan (The good stuff never goes out of style): Extra-indulgent butter pecan ice cream with delicious pecans
- Northern Lights (Tasteful inspiration for your wanderlust): Sour green apple, blue raspberry and grape flavored sherbet
These extra indulgent flavors will be available at retailers across New York, New Jersey, Massachusetts, Washington D.C., Maryland, Virginia and North Carolina, including Dash’s Market, Buehler’s Fresh Foods, Country Fair, Shurfine, Tops Markets, and select Wegmans Food Markets. To find a flavor near you, use our flavor finder at: Where to Buy Ice Cream Near You – Flavor Finder | Perry’s Ice Cream (perrysicecream.com)
In case you can’t wait (or Perry’s isn’t available where you shop), Perry’s extra indulgent pints are available online for shipping across the continental U.S. at shop.perrysicecream.com.
To learn more about Perry’s Ice Cream, visit PerrysIceCream.com.
Retail buyers and food service operators interested in carrying Perry’s at their location please contact Perry’s sales team via https://www.perrysicecream.com/business/
About Perry’s Ice Cream:
Perry’s Ice Cream is a Great Lakes regional brand and Upstate New York’s #1 ice cream choice. Founded in 1918 by H. Morton Perry, Perry’s is a fourth generation, family owned and led business that supplies brands and products that people love and enjoy. Deploying a three-pillar strategy to diversify its business model, including: the traditional manufacturing and marketing of Perry’s branded ice cream, a Distribution system that covers more than 100,000 square miles and a global Contract Manufacturing segment that supplies to over 35 countries. With over 400 employees, Perry’s uses fresh, local, high-quality milk and cream to proudly craft and slow-cook its ice cream for an exceptionally creamy texture and taste which consumers have fallen in love with for over 100 years. Perry’s is the 27th largest ice cream brand in the country and our products can be found in New York, New Jersey, Ohio, Pennsylvania, Massachusetts, North Carolina, Washington D.C., Maryland and Virginia.
Perry’s continues their tradition of using a signature slow-cooked, one-batch at a time technique, while staying relevant to today’s changing consumer requests. All Perry’s milk and cream is rBST free**.
*Mintel Ice Cream & Frozen Novelties Report, January 2020
*According to the FDA, no significant difference has been found between milk derived from rBST-treated and non-rBST-treated cows.