January 23, 2012

Zero Visibility | Remembering the Blizzard of ’77

This week marks 35th anniversary of the Blizzard of ’77. Every 5th anniversary of the blizzard we make Zero Visibility, a special flavor in honor of our hometown history. Have you tried it? If not, now would be a good time to do that, or you’ll have to wait another 5 years. Zero Visibility is coconut ice cream with a touch of rum – to “warm” your bones.

Zero Visibility Then & Now

This anniversary we asked our team members to share their memories of the Blizzard and of the week that followed. This is their story:

This is our Blizzard story. What is yours? Share with is by commenting here, or on our Facebook & Twitter, and enter to win some Perry’s via THIS LINK. (*The link will not work via mobile browser).

Stay tuned to our blog, YouTube channel, Facebook or Twitter – later this week you will also learn how the mayor of Buffalo participated in development of Zero Visibility and will be able to flip through photos from the week of the blizzard.

Inside Scoop

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