Privacy Policy

Inside Scoop

“Let’s Dough Buffalo!™” Brings New Flavor to Sabres 2017-18 Season

October 9th, 2017

Let's Dough Buffalo (2)Perry’s Ice Cream and the Buffalo Sabres Found ‘Where Mama’s Been Hiding the Cookies’ in Let’s Dough Buffalo!™ Premium Ice Cream

Akron, N.Y. – Oct. 9, 2017 – Perry’s Ice Cream, a fourth generation, family-owned ice cream company headquartered in Buffalo, New York, has teamed up with the Buffalo Sabres to officially launch Let’s Dough Buffalo!™, a new premium ice cream flavor honoring the team’s loyal fans.

Let’s Dough Buffalo!™ is a cookie hat trick made up of cookie dough ice cream with crushed cookie swirls and cookie dough pieces. The 1.50-quart package features the loyal fans who stand by Buffalo’s hockey town, along with a special “Letter to the Sabres Nation.”

“As proud Buffalonians, we’re thrilled to kick off this year’s Sabres season with a new collaboration, flavor and charity partner – truly that’s another ‘hat trick’,” said Robert Denning, president and CEO of Perry’s Ice Cream.

Perry’s has a longstanding relationship with the Buffalo Sabres, dating back 35 years to the early 1980s with the launch of Sabre Sundae. In 2006, Perry’s introduced Buffalo Sabres Top Shelf Sundae. Let’s Dough Buffalo!™ is the third Sabres flavor to be introduced to the lineup.

“Once again, our partners at Perry’s Ice Cream have created a product that will give Buffalo sports fans a new way to celebrate their team,” said Erica Muhleman, Pegula Sports and Entertainment’s executive vice president of business development. “Let’s Dough Buffalo!™ is a great new flavor that Sabres fans will enjoy when visiting KeyBank Center and in the comfort of their own homes. Perry’s Ice Cream has been heavily connected to our community for nearly 100 years, and that connection continues to grow every year.”

With every purchase of Let’s Dough Buffalo!™, Perry’s will donate a “Buffalo nickel” to the Buffalo Sabres Foundation, to support community organizations.

This month, Perry’s directed proceeds from the sales of its previous Sabres flavor, Top Shelf Sundae, to the Resource Council of WNY, Inc.,’s Cook n’ Share program. The program, which launched this week with a $15,000 donation from Perry’s, aims to expose at-risk youth to healthy food options and teach children how to prepare low-cost nutritious meals at home. Since 2008, Perry’s has donated $125,000 to the Buffalo Sabres Foundation.

“The Buffalo Sabres Foundation does a tremendous job of identifying and supporting organizations in need throughout Western New York, and we couldn’t be more pleased to see funds from the sales of Let’s Dough Buffalo!™ contribute the new Cook n’ Share program for kids,” added Denning.

“This program will teach children ‘kitchen skills’, including how to plan meals and purchase and prepare healthy foods. These abilities will have both an immediate positive impact on their day- to-day lives and in the long-term by providing possible future career options in the food industry,” noted Brian Perry, executive vice president and chair of Perry’s Ice Cream.

“Back in 1932, the first batch of Perry’s ice cream was made on a kitchen stove using my great-great-grandmother’s recipe for the Akron school. Supporting children in our community is not only near and dear to us, but a fundamental part of our company’s heritage.”

Let’s Dough Buffalo!™ is available for purchase at KeyBank Center, Wegmans, Tops Friendly Markets, Dash’s Market, 7-11 and Perry’s Ice Cream scoop shops throughout Western New York. To find a location near you, use the Perry’s Flavor Finder via

Joel Bearfield Named Director of Manufacturing

June 12th, 2017

Akron, N.Y. – Perry’s Ice Cream, a fourth generation, family owned ice cream company headquartered in Western New York, is pleased to announce the appointment of Mr. Joel Bearfield to director of manufacturing.Bearfield, Joel

Bearfield brings over 34 years of comprehensive experience in food manufacturing to Perry’s.  His career spans early years spent at Upstate Farms Cooperatives to general manager at Rich Products in four different states and internationally in South Korea.  Bearfield’s most recent roles include, plant manager at Sweetworks Confections and partner/plant manager for Ru’s Pierogi.

In his role as director of manufacturing, Bearfield will be responsible for managing production, sanitation and the packaging center to ensure safe quality foods and cost standards are met for manufactured products.  He will also work closely with Perry’s vice president of operations on long-term strategic plans and capital projects.

Bearfield is a graduate of Medaille College with a bachelor’s degree in business.

Bearfield and his fiancé reside in Hamburg, N.Y. His only son Jake Ryan now resides in Savannah, Georgia.  In addition to his role at Perry’s, he serves as board chairman for “In HIS Name Outreach”, an organization dedicated to fighting the war on addiction

About Perry’s Ice Cream­­­
Perry’s Ice Cream, founded in 1918 by H. Morton Perry, and headquartered in Western New York, is a family-owned and operated fourth generation ice cream manufacturer with over 350 employees.  Perry’s Ice Cream uses fresh milk and cream from local farms to proudly craft and slow-cook its ice cream products for an exceptionally creamy texture and taste thatconsumers have fallen in love with for close to 100 years.  For additional information about Perry’s Ice Cream, visit: or @perrysicecream.

In Honor of the Late Tom Perry (Chairman Emeritus)

June 7th, 2017

We are saddened to announce the passing of Thomas Charles Perry, 76 of Akron, NY, Chairman Emeritus of Perry’s Ice Cream on June 4, 2017.   Tom Perry

He was born April 6, 1941 in Batavia, NY, a son of the late Marlo and Esther Buchele Perry.

Mr. Perry held a Bachelor of Science degree in Food Science from Michigan State University, with a focus in Dairy Business, as well as an honorary doctorate from Buffalo State College. A lifelong resident of Akron, NY, he began his career in the family ice cream business at the age of 14. He was the third-generation Perry family member to lead the organization started by his grandfather, H. Morton Perry, dedicating his life to growing the organization. As president/CEO, he led the development of long-term business strategies and goals for Perry’s Ice Cream and oversaw all aspects of the organization until he retired.

One of his most significant achievements was the planning and execution of the move of Perry’s corporate headquarters to Ice Cream Plaza in 1982. After retiring as President/CEO in 2000, he remained involved until 2016 as Chairman, responsible for managing the Board of Directors and also acting as a consultant/advisor to the organization until his retirement to Chairman Emeritus last year. Tom’s favorite flavor was Butter Fudge Almond.

In December 1962, he married Marilyn Peterson whose support and dedication to raising their three children allowed him to focus on the family business.

Mr. Perry served the local community by volunteering his time as a member of The Akron Lions Club and Boy Scouts and Cub Scouts of Akron. Through the years, he held the positions of Treasurer of the Akron Masonic Lodge, Village of Akron Mayor, and Trustee for 20 years. He also served on the Board of Directors for the Bank of Akron and Ford Gum. He was actively involved with the First United Methodist Church in Akron, NY, being a member of numerous committees throughout the years.

He was very involved in the dairy/ice cream industry, having served as the International Ice Cream Association’s (IICA) Treasurer (1989-1991).   Mr. Perry also served as IICA chair from 1999-2001.  He was the recipient of numerous awards, such as The Virginia Dare Award and “The President’s Award” (1963), International Ice Cream Association, “Soaring Eagle: Above & Beyond The Call of Duty” Award (2001). He was named Akron Citizen of the Year (2002) and MDA, “Humanitarian of the Year” (2003). He also received The Abraham Lincoln Leadership Award (2004). After his retirement, Mr. Perry and his wife, Marilyn divided their time between Akron, NY and Sarasota, FL. He enjoyed reading, traveling and watching Siesta Key Beach sunsets. His children were his pride and joy. He loved and cherished his grandchildren, celebrating their joys and achievements.

Tom was the cornerstone of strength in the foundation of his family. He had a combination of strong character, humble demeanor and core values of a “good man”. Everyone who knew him sensed his love of life, warmth and positive nature. He weathered the storms of life with courage and the grace that came from his deep faith in God.

In addition to his wife, he is survived by their three children, Brian (Jayne) Perry of Akron, Gayle (Robert) Denning of Clarence Center, and Marcia (Alvaro) Rodriguez of St. Charles, IL; 8 grandchildren, Jenna Perry, Leah, Paige, Lindsay, and Noah Denning, Claire, Lauren, and Rachel Rodriguez; sister, Linda (Joseph) Capan of Akron and Allyn (Marilyn) Perry of Wilson; aunt, Betty Perry Meyer of Scottsdale, AZ. Also survived by several nieces and nephews. Tom was the brother of the late Dale Perry.

Locally Owned Perry’s Ice Cream Celebrates Two Unique “Buffalo” Flavors

January 26th, 2017

Perry’s Ice Cream
Marissa Wilson
[email protected]

Top Selling One Buffalo created in partnership with Pegula Sports & Entertainment Turns 1 and Zero Visibility is back to commemorate the 40th Anniversary of the Blizzard of ’77

Akron, N.Y. – January 24, 2017 – Snowstorms and sponge candy, as a Buffalo-based company for nearly 100 years, family-owned Perry’s Ice Cream finds success in flavors inspired by the city and embraced by our culture as uniquely “Buffalo”.

Two of those flavors are celebrating special anniversaries this week. A year ago, One Buffalo was the first food product introduced as part of Pegula Sports & Entertainment’s One Buffalo campaign. One Buffalo™ represents teamwork, a unified passion and pride of being part of the Buffalo community.

In 2016, the Perry’s team proudly collaborated with Kim Pegula to create a limited edition distinctive ice cream flavor that showcases local culture by incorporating sponge candy, the confection Buffalonians love. The flavor has since quickly become the top selling flavor in the Perry’s quart line.   Due to its huge success with consumers, Perry’s confirms the flavor will become a regular flavor in its line.

The second flavor, inspired by the icy wind and blustery cold that left Buffalo and its surrounding areas at a standstill from January 28 – February 1, 1977, Zero Visibility, is back in stores to commemorate the blizzard’s 40th anniversary.

Zero Visibility is released every five years and won’t be seen in freezers again until the blizzard’s 45th anniversary. Perry’s first launched Zero Visibility in 1997 to mark the 20th anniversary of the Blizzard of ‘77.

Both flavors feature Buffalo’s cityscape on the packaging.

“Our community’s response to ‘One Buffalo’, solidifies our region’s passion for the resurgence of our area, while ‘Zero Visibility’ honors our heritage,” noted Gayle Perry Denning, Vice President of Corporate Sustainability and Strategic Branding. “Offering flavors that stay true to who we are as a company and as Buffalonians will always be relevant, just don’t hold out for a chicken wing flavored ice cream, at least not yet, joked Denning. We get asked that question all the time.”

One Buffalo is a rich and creamy vanilla ice cream loaded with swirls of sea salt caramel, sponge candy pieces and fudge-coated pretzels. The flavor is available at retail locations in Perry’s quart line. One Buffalo is also available at the Key Bank Center, 716 Food and Sport, Blue Cross Arena in Rochester and local independent ice cream stands.

Zero Visibility is a snowy white coconut ice cream with a flurry of shredded coconut pieces and a hint of rum to warm your bones on a winter’s night. The flavor is available at retail locations in Perry’s family size (1.5 quart) line.

To find a location near you, use the Perry’s Flavor Finder.

One Buffalo and Zero Visibility will be sampled at Buffalo-area Wegmans locations on January 28 from 11 a.m. to 3 p.m. to celebrate both the blizzard’s anniversary and Wegmans 40 years in Buffalo.  Fun fact: The first Buffalo Wegmans store opening on Dick road was actually delayed due to the blizzard, which makes this flavor the perfect choice for this weekend.

In addition, Perry’s as the Official ice cream of the Buffalo Bills and Sabres features three other Buffalo-centric flavors in its line: Buffalo Sabres Top Shelf Sundae, Sundae at the Ralph™ and Bills Brownie Blitz.

About Perry’s Ice Cream­­­

Perry’s Ice Cream, founded in 1918 by H. Morton Perry, and headquartered in Western New York, is a family-owned and operated fourth generation ice cream manufacturer with over 350 employees. Perry’s Ice Cream uses fresh milk and cream from local farms to proudly craft and slow-cook its ice cream products for an exceptionally creamy texture and taste that consumers have fallen in love with for close to 100 years. For additional information about Perry’s Ice Cream, visit: or @perrysicecream.